Introduction: Planet of the rotting minds? How video games forged the next baby boom -- Space invader: how games became so important without the rest of us noticing -- Sex, violence, and stereotypes: what we worry about in games ... and why we don't need to -- Not the real world: how the experience of gaming differs from just about everything else ... and why that makes gamers different -- Want 'tude with that? How gamers' values and skills shape their professional performance -- Play nice: after all that time alone, can gamers be great team players? -- Win or go home: how video games built ROI into this generation's DNA -- Gamers on top: what to expect from gamers as executives -- Press start to continue: what's next for gamers--and us? -- Appendix: Behavioral patterns of the game generation.